Beyond the Salon: Hair Cuttery Stylists on the Cuttery Edge of Social Media
Social media is hot. It represents an opportunity to transcend the traditional middleman and connects companies directly with their customers and Stylists to their Clients.
Below you’ll read about 3 Hair Cuttery Stylists who are taking full advantage of Social Media and reaching out to stay in touch with Clients as well as attract new business by advertising availability and posting eye-catching photos of their head-turning hairstyles!
Brittany Taylor (Facebook Page)
Joyce Taylor, a District Leader in our Mid-Atlantic Region, who was blown away by the power of Social Media. As you will see, Joyce’s daughter, Brittany, is a Hair Cuttery Stylist who is using Social Media to her advantage:
Last week, my daughter, Brittany, realized her book had only few appointments for the weekend. Brittany wanted to be pro-active and ensure that her clients could be taken care of in an organized fashion so she turned to Facebook. On Thursday, she posted her status to say: “Britt Taylor has openings this weekend for anyone who would like their hair to look fabulous, Call the Salon to Schedule.” Brittany said she had a huge return of client responses to this post. By the following night, Brittany went to work with a full book for that Saturday and Sunday. Her weekend numbers for the two days was around $700 in services, $100 in retail and over $200 in tips.
Cicely’s Artistry (Facebook Page)
Chock full of photos of gorgeous hair color and styles, Cicely’s Facebook page is aptly named. She says it best in her page description with:
Looking for a NEW LOOK? With years of experience producing astonishing styles amongst women, men & children–specializing in Color, Cuts, Styling, Extensions, Facials, Makeovers and muce more…Master Stylist CICELY is Reaty to DELIVER!
Hair by Erin (Facebook Page)
Erin McGann is a member of the Hair Cuttery Style Squad and an enthusiastic user of Social Media. From making her availability known via her Facebook page (including hours and upcoming vacation days) to broadcasting the latest specials and promotions her salon carries, Erin keep her Clients in-the-know and looking fantastic!
Erin is also a contributor to the Hair Cuttery blog. Check out her first entry in which she discusses her experience filming a “Back to School/Share a Haircut” commercial. See below to watch the final commercial.
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