Redken Shades EQ Hair Gloss Benefits

What is Hair Gloss?

Hair Gloss is a demi-permanent color service that tones, corrects and adds shine to the hair.  The REDKEN hair gloss service also known as REDKEN Shades EQ uses an ammonia-free formula to coat strands, and can do everything from correcting unwanted tones to introducing an entirely new shade to your hair. But unlike permanent alternatives, it does all this without lifting hair or impacting the hair cuticle. The result: shinier hair in the exact tone you want, with an effect that lasts for about 20 shampoos and without the full commitment of hair color. What’s not to love?

To teach you about what makes this hair gloss so great, we’ve highlighted some specific haircolor services you can get using REDKEN Shades EQ.

Try a toning service

Hair Gloss

Hair by Dominique S. at HC Promenade Shops at Saucon Valley in Center Valley, PA.


As haircolor chameleons know, achieving a new haircolor is much more complex than simply choosing to go blonde or brunette. There’s an array of shades within each category, in warm and cool tones, and sometimes, using permanent haircolor alone won’t get you the exact color you desire. That’s where a hair gloss comes in.

After using permanent haircolor, Shades EQ can help give your hair the tone you want, whether it’s a cooler shade of blonde, or a warm chestnut shade to add dimension or depth to brown hair. Think of it as the finishing touch to any haircolor transformation.

Add shine and conditioning

Just like a little black dress, lustrous locks are timeless, but radiant hair doesn’t always come naturally. Sometimes you need the help of blow dry oils, serums or shine-enhancing shampoos to get your strands to movie star status. With a Shades EQ hair gloss, you can give both color-treated and natural hair the ultimate shine boost, since its gleaming effect on hair doesn’t rinse out immediately.

In addition to shine, Shades EQ hair gloss also softens hair. Infused with wheat amino acids, Shades EQ is a demi-permanent haircolor that thinks it’s a conditioner.

Not looking to change your haircolor but still want to reap the benefits of show-stopping shine and softness? Ask your HC Salon Professional about getting the Shine Bomb service, a clear gloss, rather than a colored one.

Hair Gloss

Hair by Jill at HC Hartford Plaza in Runnemede, NJ.


Play with pastel colors

Hair Gloss

Hair by Ashley at HC Brittany West Plaza in New Britiain, CT

Experimenting with haircolor doesn’t mean you have to go permanent. If you want to try a new haircolor trend or slightly alter the color you already have, Shades EQ’s many hair gloss shades, which are meant to wash out over time, can help you do so.

Case in point: candy-colored hair, which is all the rage these days. To celebrate the pastel hair trend, Shades EQ glosses now come in four magical, dreamy shades—Pastel Blue, Pastel Pink, Pastel Green and Pastel Peach. These pale glosses all add a soft wash of color to strands for a flawless, real-life filter-effect.


 Once applied, Shades EQ only needs 20 minutes to process. Since the hair gloss service merely coats your strands and washes away over time, you won’t have to worry about visible regrowth or harsh lines. As soon as your hair gloss fades, it’s off to the next!  From 10/31/2017-1/15/2018, we’re offering the REDKEN Shades EQ Shine Bomb (clear gloss) as an add-on service for only $20! Ask your HC Salon Professional about getting a clear gloss, aka Shine Bomb, or go for a color gloss for extra shine this holiday season.
This post has been annotated from a post that appeared on the The Redken Blog and is published on the Hair Cuttery blog with their permission as part of our ongoing partnership.

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